Panasonic AJ-HDX900 - The Universal HD Acquisition Tool

Standard definition capture is dying. Why shoot SD when you can shoot HD now at almost the same price? As HD supplants SD for mainstream production, the choice of camera becomes more critical and complicated. Network format compliance, desired look, deliverables and distribution all play a critical role in production's choice of HD camera and workflow.

The new PANASONIC HDX900, the world's most versatile and affordable broadcast HD camera is about to hit the streets and offering true Universal HD acquisition. That is, the ability to shoot in 1080i or 720p in DVCPRO HD format, in either PAL or NTSC - all in one 2/3" camera - and note that - 2/3" NOT 1/2 inch and NOT with highly compressed HDV - but full DVCPRO-HD for full post flexibility.

ABOUT THE AJ-HDX900

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This full 2/3" DVCPRO HD camcorder records 100Mbps HD images in any of 11 video formats, encompassing 60Hz and 50Hz production. The versatile, cost-effective camera provides 1080i, 720p, 24p and 25p capabilities, and higher-quality 4:2:2 intra-frame recording that holds up through layers of special effects, graphic overlays, and constant editing and processing.

The PANASONIC AJ-HDX900 is perfect for all types of HD production including sports, documentaries and digital cinematography.

• Full-size 2/3" CCD block provides superb low-light performance and compatibility with all manufacturers' 2/3" lenses for ENG, EFP and digital cinema production.
• Multi-format recording system that supports 1080 at 59.94i, 50i, 29.97p, 25p, 23.98p, 23.98pA and 720 at 59.94p, 50p, 29.97p, 25p, 23.98p
• 14-bit A/D DSP circuits that provide optimum picture quality, color reproduction and luminance gradation
• Superior 4:2:2 color sampling and independent frame compression
• Records for 33 minutes on a DVCPRO medium-size cassette with 48kHz/16-bit digital audio on all four channels
• Three CineGamma modes to replicate the look and feel of film
• Built-in IEEE 1394 digital output helps lower the cost of HD production by allowing you to directly transfer HD video to nonlinear editing systems or other VTRs
• Standard HD SDI output is included for monitoring and line recording
• Built-in down-converter produces a SD output, allowing the use of low-cost SDI accessories
• Outstanding low-light shooting down to 0.032 lux (at+62 dB gain)
• Compatible with a wide range 2/3" quality lenses and accessories
• Two 4-position optical filters (ND: clear, 1/4, 1/16, 1/64; CC: Cross, 3200K, 4300k and 6300K)
• Electronic shutter (1/100 to 1/2000 sec.) with synchro scan shutter (1/60.3 to 1/249.8 sec.)

Teams with Panasonic's new AJ-HD1400 compact DVCPRO HD VTR to form a high-performance, mobile acquisition-through-editing system...

Contact Scott Backhouse at Lemac Sydney (02) 9438 4488, Paul Shephard in Melbourne (03) 9429 8588 or Craig Whittle in Brisbane on (07) 3252 9777.

OTHER PANASONIC PRODUCTS:

This camera is available now from Lemac Sales & Rentals - please contact us for more details.